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The Power of Virtual Tours

Virtual tours have immense power and are changing the way companies are conducting business outside of the real estate industry. There are so many use-cases for virtual tours, it is amazing the power they hold. If you are a business owner and are trying to find ways to collaborate, save time and engage with customers, clients, or employees, virtual tours are a great tool to implement into your workflow. Yes, they might be a huge marketing tool for real estate agents but there are so many more useful aspects of virtual tours than just what we see on the surface.



1. Collaboration

Collaboration is an important aspect of running a successful business. For industries such as interior designers, construction companies, hospitality, or even retail stores, the ability to communicate ideas with employees and clients keeps workflows efficient. With a lot of companies working from home or implementing a hybrid of in-office and WFH, virtual tours can be super useful for communicating with individuals that are in different areas.


Harpy Vue recently conducted a 3D virtual tour for a company in Walnut Creek that is in the process of doing an interior remodel. The virtual tour has been a huge benefit for the company because they can collaborate with the interior design company and architect to convey ideas about how to complete the project, virtually. In return, the virtual tour helps the design and architect company to share the insight with their teams so everyone is on the same page. The detail the virtual tours show helps these types of companies visualize how to best complete projects accurately and efficiently.



2. Saves You Time

Nothing is more important than your time and time is money. Virtual tours can save you and your employees a lot of time. Instead of making numerous trips to job sites, virtual tours can help you engage with your project from the comfort of your home or office. This allows you time to focus on other aspects of your business or even allows more time with family. This can save time for industries such as construction companies, interior designers, event spaces, or even insurance companies. No matter where you are you can always go back and look at the space to gather any information you need for your project.


Clients that are home shopping have the opportunity to view any home they are interested in, anytime they see fit. This can help save time from making multiple trips to listings or scheduling a showing with a realtor. It helps so much with the buying process.



3. Engagement

Virtual tours are very intuitive and a good way to keep clients, employees, and customers engaged in the project or your business. If you are a hospitality company or retial store virtual tours are great way for your audience to get to know your business. It is a great first impression and gives them a peak into your business without ever having to be there physically. 130% of people between the age of 18-34 are more likely to book a service or venue if they see a virtual tour. Even more so, 67% of customers want more businesses that have virtual tours.


Not only are virtual tours beneficial visually, but they can also help boost your SEO. The higher the quality and interactive content your business has results in more clicks and higher engagement, which means you become more relevant in Google's terms, and therefore reach higher rankings on search pages.


Virtual tours aren't the end all to sky rocket your business to success but they are definitely a piece to the pie to help you get your business to where you want it to go. These three aspects are why virtual tours are so beneficial to businesses. It is a great, powerful tool that could be overlooked but when thinking outside the box the tool can help any business with collaborating, saving time, and increasing engagement.


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